ELE|NA Launches Ananta Wellness Sanctuary in Ajabgarh
ELE|NA (Elements of Nature), brand of Atmosphere Wellness, has announced a strategic partnership with Ananta Spa & Resort, Ajabgarh to operate the resort’s wellness sanctuary under the ELE|NA Ayur identity
The opening marks ELE|NA’s first property under a wider Ananta partnership and signals the brand’s next phase of growth in India’s wellness hospitality market.
Positioned as a drive-to wellness escape within reach of Delhi and Jaipur, ELE|NA Ayur at Ajabgarh combines ELE|NA’s global spa management expertise and nature-led philosophy with Ananta’s resort setting in the Aravalli foothills. The collaboration offers a turnkey wellness model spanning concept, programming, operations, training and guest experience.
The two-storey wellness destination features nine treatment rooms, a hydrothermal circuit, a Meditation Hall, movement pavilion and salon. Its programming includes massage and bodywork, skin health, movement and breathwork, sound and water therapies, sleep experiences and conscious nutrition.
At the heart of the offering is a signature collection inspired by the elements, including Inner Fire Awakening, Grounding Earth Ritual, Flowing Water Therapy and Sacred Wood Restoration.
The menu draws on Jaipur’s traditions through the use of local elements such as ubtan and camel milk, alongside sound-healing experiences. The property’s natural surroundings are also incorporated through forest bathing, guided nature walks, stargazing, moon meditation, floating meditation and sound healing.
The programme will include activities such as Aravalli nature walks, pottery, kintsugi, sound healing, stargazing and tree planting.
Signature spaces include the SleepSync™ Room, a Contrast Therapy Suite, a sound-healing hall, and HydroTherm dry-flotation massage. ELE|NA Essentia and Philosophia Botanica will feature across treatments and retail.
“Ananta and ELE|NA share an ambition to make wellness a defining part of the guest experience,” said Heidi Grimwood, Senior Vice President of ELE|NA. “Few settings give you as much to work with as Ajabgarh: the forest, the hills, the dark skies. Our task is simply to open the door to all of it and to hold the sanctuary to a standard guests will travel for. We look forward to opening it and to the properties that follow.”
Mukund Goyal, Chairman, Ananta Hotels & Resorts, added, “Ajabgarh was built around the land it stands on. The villas are grouped by element, most of the thirty acres is left as landscape, and the fort on the ridge has been there far longer than we have. A wellness sanctuary belongs in a setting like this. ELE|NA works to a standard we recognise, and Ajabgarh is the first of several properties we expect to develop together.”
The Ajabgarh sanctuary is the first property in a wider partnership between ELE|NA and Ananta, with further developments to follow. The collaboration positions ELE|NA as a partner for Indian hotels and resorts looking to transform wellness from an amenity into a revenue-driving, experience-led pillar of the guest journey.
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